The anticipation isn’t quite as strong as the Olympics or the World Cup, but it is the YMCA General Assembly. And it only comes around once every 3 years. In about 10 days, we’ll be heading out to Philadelphia for General Assembly and we’re excited to network, learn, and have a little fun. Will you be there?
On top of all the great events and programs, we have a few other ways to connect. Check out a few ways we can meet up at GA: Continue reading
General Assembly for YMCAs is just two weeks away! Are you heading out to Philly for the exhibition? A few of us from ACTIVE Network will be there and we’re excited for the networking, sessions, tradeshow, socializing, and more. We’re also giving away $500 to one lucky YMCA through a random drawing at booth #834. Be sure to stop by, look for the sign you see to the left, and enter your YMCA into the drawing!
We’ve done this $500 giveaway at each of the last two NAYDO Conferences and are proud to share with you how the donation money was spent. Here’s how the last two YMCA winners used to donation: Continue reading
Does your YMCA have an active Twitter account? If you do, you understand how it can be a valuable communication tool. But your success on Twitter can go beyond the number of followers, mentions, and clicks. You can use it to get some local press, track what people think about your facilities and much more. Consider using Twitter in these ten different ways and you’ll be surprised how much it has to offer: Continue reading
Social media changes everyday. When you start to master Twitter, Pinterest pops up. And when you finally see some real results from Facebook, they change their entire advertising platform. So is the speed of social media.
Today, we want to highlight the size and impact of social media across the world. Without further ado, here are the top 10 social media statistics you need to know for the rest of the year. The numbers are mind blowing and should show you the power of social a whole (click here to see how these have changed since last year): Continue reading
Your parks and recreation agency’s mission probably goes something like this: we strive to enrich the lives of our residents by providing quality recreation programs, facilities and natural open spaces. But to reach that ultimate goal, you need to increase participation in what you offer. When more citizens are involved, your community is healthier and stronger. Continue reading
The Summer Solstice is a week away. What does that typically mean? Warm weather, beaches, parks, no school, family time, summer camps, vacations. But it has a whole different meaning here on our niche community blog: the recreation world. Parks and recreation agencies are in full swing during the busy season, and North America is celebrating the job they do. June is Parks and Recreation Month in Canada and July is Parks and Recreation Month in the US. Continue reading
ACTIVE Network’s golf course management software, with low-price guarantee, enables clients to build successful online strategies for the future.
ACTIVE Network, Golf
The golf industry is changing at a very fast pace in terms of how golfers research, find and book your golf facility. If a golf course wants to remain competitive in today’s market, then it is vitally important to create a strategy that drive golfers to your club’s website first—not only to book tee times, but to review all of the activities at your club.
Here at ACTIVE Network, we know our customers are among the very best and brightest in the industry, and we are proud to support their innovation each and every day.
While it’s always exciting to see our customers recognized by the industry for the role they play in shaping the future of their market, we were absolutely thrilled to learn that nearly half of the individuals represented in the 2013 MeetingsNet Changemakers list are ACTIVE customers.
We’re smack dab in the middle of two big YMCA events – NAYDO 2013 Conference back in April and General Assembly coming up in July. So as we travel mentally and physically from Vancouver to Philadelphia, let’s take a look back at some trends and happenings from NAYDO:
Top trends for YMCAs in 2013
1. How mobile can help YMCAs engage their members – About 80% (informal poll) of the YMCAs we spoke to at NAYDO are focusing on providing their members with some sort of mobile app or mobile site. These organizations are focusing on providing mobile access to programs, particularly group fitness classes.
Download a free ePaper about mobile.
2. Understanding donor history and needs – YMCAs want data on their donors and easier access to it. They want to be able to look at donation history and target emails to the individual rather than spray messages to a huge list. Continue reading
Most people think online marketing is all about the glitz and the glamour. Creating viral videos, schmoozing clients at cocktail parties, creating advertising campaigns and… Facebook! Reality check; reports are one of the most important components of any marketer’s job. Without detailed data, measuring the success of any marketing campaign is guess work. For all you know, your latest campaign could have been a hit but analytics will show otherwise. Get yourself out of the dark, monitor the statistics’ of your future marketing campaigns and arm yourself with powerful information using these free, easy-to-use analytical tools: Continue reading