New Data Reveals What Parents Want from Activity and Event Organizers

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Increasingly, youth activity and event organizers ask us to help them market their activities, programs and camps. So, we recently surveyed more than 1,400 parents nationwide to better understand their motivations and tactics when faced with the need to search, find and register their kids for activities. Upon analyzing the resulting data, our top learning was that that organizers will better reach and engage parents who are eager to simplify the activity search-and-register process by shifting dollars away from print-based marketing tactics and instead investing them in digital and community marketing activities. Continue reading

Back-the-Blue Hits Home for ACTIVE Employees

Help Keep #DallasStrong

Here at ACTIVE, our people continually push the boundaries of what it means to be “active,” from work and play to health and family. So, it is no surprise that when five Dallas police officers were ambushed and killed on July 7 here in Dallas, mere blocks from our corporate headquarters, ACTIVE employees sprang into, well, action. Continue reading

Activity Cloud: Fueling Big Growth with Big Data

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“Data is what takes [our customers] to the next level.” — ACTIVE Network CEO Darko Dejanovic

Our entire team here at ACTIVE Network—from developers to editors, from Dallas to Shanghai—is united around a single goal: Helping you meet your goals. Activity Cloud, our new data insights platform for event organizers, was born of this mission.

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ACTIVEkids.com: Where Parents Can Find Kid-Focused Activities Online

active kids chalkboard blogIt’s our mission at ACTIVE Network to make the world a more active place. That includes connecting youth activity organizers in communities all over the world with parents who want to keep their kids active in any type of program, from art class to youth soccer to summer camp.

We’re very excited to introduce you to our newest website, ACTIVEkids.com, an easy-to-use site for parents to find, search and register their children for activities that will enrich their lives.

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ACTIVE Network Celebrates Headquarters Relocation to Dallas with Ribbon Cutting

Why Hello Dallas.
Innovation and goals go hand in hand at ACTIVE Network. We reached a major goal of relocating our headquarters to Dallas this fall. On December 3rd, we celebrated by opening the doors to our new state-of-the-art, 125,000 sq.ft. space that was designed to foster collaboration, innovation and growth. More than 85 of our partners and customers celebrated with us, including Dallas Mayor, Mike Rawlings.
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WhY Be ACTIVE?

YMCA and ACTIVE Partner to Transform CommunitiesJackie Robinson Family YMCA_Healthy Kids Day 2014_ACTIVEx

Despite all of the amazing medical breakthroughs that have occurred in the past, something terrible is happening. Since 1980, childhood obesity has risen 300%. 70% of our 5-17 years olds are at risk for cardiovascular disease. For the first time in history, we’re looking at a generation of children who are facing a shorter life expectancy than their parents. Continue reading

How the National Park Service Inspires Visitors to Share their Experiences

At ACTIVE, we’re excited to play a role in powering the 14th annual Share the Experience photo contest that highlights the best of America’s federal recreation lands from the view of participants. As the leading partner powering recreational reservations, licenses, permits, and registrations nationwide, we proudly support the official photo contest on behalf of the National Park Foundation, the National Park Service the Bureau of Land Management, the Bureau of Reclamation, the U.S. Fish & Wildlife Service, and the U.S. Forest Service.http://www.nikeairmaxfreedom.com air max 90

STE_2013_Winner Continue reading

How ACTIVE Connects Our Mission with Yours

Our mission is to make the world a more active place. We believe in participating in our customers’ activities to better understand how we can serve them. We also want to understand the communities that our customers serve. Over the past eight years, ACTIVEx Charity Challenge (AxCC), has been a way for us to walk a mile in our customers’ shoes AND give back directly to the communities they serve.

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