NRPA and Sprite Team up to ‘Spark Parks’ across the Country

Many great basketball players fall in love with the game in the park. Just as Kentucky polished off its eight national championship with three freshman and two sophomores leading the way, NRPA (National Recreation and Park Association) and Sprite® have teamed up to revitalize courts across America. And you have a say in what court gets the best face lift!

What it is

Sprite® Sparks Parks is a program that will re-build 25 basketball courts across the country. Ten of those courts will receive $15,000 based on your votes.  

Why it’s important

Parks are an important for America’s youth. A basketball court is more than a chunk of asphalt and two hoops, as the NRPA put it on their website. Kids learn teamwork and develop confidence on the court. With tight budgets, this gives a chance for 25 communities to improve and promote outdoor activities to their youth.

How you can get involved

  1. View the list of courts.
  2. Vote with a Sprite® code – Locate the code found on Sprite and Sprite Zero packages and bottles. Sign in and register at MyCokeRewards.com and enter the code to vote.
  3. Use your MCR points – If you already have existing My Coke Rewards  points, you can use them to vote (3 points = 1 vote).
  4. Donate to America’s Backyard – America’s Backyard is NRPA’s initiative to preserve and promote America’s open space and parks. Donate 35 My Coke Rewards points to America’s Backyard or more to support the the revitalization of basketball courts.