Yuppies. Say what you want about them, but they have incomes and a general affinity for the hottest fitness trend, class, and activity. They also take to Facebook, Twitter, and Instagram before, during and after participating in a cool activity. Doesn’t that sound like an ideal customer? Depending on the demographics of your community, you could tap into the young professional market with some new and trendy offerings.
To help you understand what young professionals are looking for, here is a list of activities that are currently trendy in the 20 – 30 year old range: Continue reading
It’s NRPA Congress week in Anaheim and the creative juices are flowing. There are speaking sessions that cover recreation programming ideas like Murder Mystery Dinners (see left), Aquatic Pizzazz and Using Recreation to Address PTSD. People who attended these sessions will surely come away with some great programming ideas to implement.But for those who couldn’t make it, here are some other ideas you could implement. These programs are being run across North America at different recreation agencies and classes range from beginner to advanced: Continue reading
Image source: Active.com
People like “new.” And to stay on the cutting edge of programming, parks and recreation agencies are always looking to improve their classes and events. New and different program ideas are exciting and can increase participation and revenue. Today, we’ll outline seven new and/or little-known recreation programs and sports that you could offer at your facilities: Continue reading