We’re back from largest conference and trade show in the global attractions industry. Approximately 29,000 amusement parks and attractions industry professionals spent 5 days at the Orange County Convention Center in Orlando, Florida, to debut new products, connect with industry peers, and discuss the latest trends.
The expo floor was full of a variety of booths with interactive activities including multi-sensory simulations, a “spinning coaster,” a scare factory booth, and much more. IAAPA felt more like an amusement park than a business trade show. Companies were also exhibiting new mobile technologies that have the potential to streamline parks operations, while enhancing interactions with guests. Continue reading
We’re thrilled to announce that ACTIVE Network ranked number 29 on the 2012 InformationWeek 500—a list of the top technology innovators in the U.S—and won first place in the Information Technology category. The annual list was revealed last night at a gala awards ceremony at the InformationWeek 500 Conference. Mark Roebke, who heads up our Product Innovation team, was on hand to accept the award.
ACTIVE Network was recognized for our RTP LivePass™ solution, a white-labeled mobile commerce and content platform that helps resorts differentiate themselves in the market and increases conversion and commerce by being as mobile as their guests. The first mobile platform for the ski industry, LivePass answers the question, “What if I could turn my ski pass on?” Prior to LivePass, the industry lacked a solution that truly connected a guest to the ski resort experience, but with LivePass, resorts can deliver a personalized, contextually-relevant experience that is commerce-enabled, location-aware and socially-connected. LivePass users can purchase tickets, gain access to lifts, view resort information, access special deals and stay connected with social networks. In addition, LivePass leverages the GPS capabilities of mobile devices to allow users to track their ski runs, analyze stats and share their experiences with friends.