How the National Park Service Inspires Visitors to Share their Experiences

At ACTIVE, we’re excited to play a role in powering the 14th annual Share the Experience photo contest that highlights the best of America’s federal recreation lands from the view of participants. As the leading partner powering recreational reservations, licenses, permits, and registrations nationwide, we proudly support the official photo contest on behalf of the National Park Foundation, the National Park Service the Bureau of Land Management, the Bureau of Reclamation, the U.S. Fish & Wildlife Service, and the U.S. Forest Service. air max 90

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2013 White House Easter Egg Roll Lottery Opens Today!

You better hop to it – the 2013 White House Easter Egg Roll ticket lottery opens today! Enter to win a ticket to one of the most popular Easter Egg Rolls in town, here.

Because of the high demand to attend this event, the White House – through – holds a lottery for tickets every year and its our technology that powers the website, as well as the lottery administration. More than 57,000 people applied last year for roughly 12,000 tickets and this year it’s expected to be just as popular.

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Unify. Lead. Grow.

This week, we brought together sales teams from across the company to join forces in establishing the Activity and Participant Management (APM) space. Executive presentations. Technology demonstrations. Cross-company collaboration programs. And, of course, lots and lots of networking.

A key focus was to showcase how our technology is supporting our customers across seemingly disparate markets by making their lives easier.

We shared some highlights from a customer panel held a few months back where we saw first hand the common challenges organizers have across Business, Sports, Communities and Outdoors in growing their organizations at the same time as they create efficiencies across their operations. We are constantly inspired by our customers and we owe a special thanks to these very important ACTIVE experts:

Mary Fitzgerald, COO, Pop Warner Football
Stephen Rice, SVP & Managing Director, CNL Financial Group
Ross Hosking, EVP Global Sales, Wyndham Hotel Group
David M. Elwart, CIO, South Carolina Department of Parks, Recreation and Tourism

To learn more about how we are working with our customers to power activity, check out the Customer Stories section of the blog.

How Technology Can Save Our State Parks


Our SVP of Outdoors, Steve Connolly, chats with us about how state agencies are using technology in revolutionary ways to save America’s great outdoors.

With budgets tightening, many state legislators are weaning state agencies off public funding and shutting down state parks in a last ditch effort to save money.  Additionally, agencies are being challenged to become more self-sufficient. Technology, I believe, is a key to delivering services at a lower cost and with a better customer experience. The right technology implementation can even identify new sources of revenue.

State agencies are just beginning to adopt enterprise-level technology to increase efficiency and productivity, and ultimately allow their citizens better access to the outdoors. As an example of this, we announced that the Mississippi Department of Wildlife, Fisheries & Parks (MDWFP) has successfully streamlined its outdoor services on our ActiveWorks® Outdoors technology platform. This is our first Outdoors customer to consolidate all of its information, like game harvest reporting and registration information, into one database. So far, MDWFP has issued more than 310,000 permits on the new system.

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ACTIVE’s Grand Thoughts at the Grand Canyon

Dave Landa, senior director of strategic business development at ACTIVE Network, presents his Grand Thoughts at the rim of one of the natural wonders of the world.

I was honored to represent ACTIVE Network and give a keynote speech at last month’s “Grand Thoughts at the Grand Canyon” conference. Held at the North Rim Lodge a week after the Lodge had closed for the season, this exclusive conference brought together leading voices in and around the National Park Service (NPS) to discuss how to keep the Parks relevant leading up to its centennial anniversary in 2016.

Participants included National Park Service director Jon Jarvis, multiple NPS regional directors, presidents of the National Park Foundation and National Park Conservation Association, leadership of Brand USA (a public private partnership created to promote increased international travel to the United States), and leaders from all the National Park concessionaires.

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ACTIVE to Automate Hunting & Fishing Licensing in Saskatchewan, Canada

The Saskatchewan Ministry of Environment is automating its hunting, trapping and angling licensing system through our ACTIVE Works® Outdoors solution to make getting outdoors even easier!

“Our province has some of the best fishing and hunting opportunities in the world and automating the licence issuance system will help to make the experience even better,” Environment Minister Ken Cheveldayoff said.

Saskatchewan issues more than 170,000 hunting and 185,000 angling licenses each year and the demand from constituents to update the licensing process in the province was great.

Environment Minister, Ken Cheveldayoff

“ACTIVE Network offers us enterprise-level management of licensing processes with the added benefits of centralized reporting and the ability to process payments quickly,” added Cheveldayoff. “The deployment of an automated licensing system is an important step toward driving our growth agenda, and we believe will significantly benefit both our license issuers and citizens.”

By automating their systems, the Ministry can help improve revenue collection, game harvest reporting, centralized program reporting and administration, customer service and more.

Steve Connolly, SVP of Outdoors at ACTIVE Network noted that “harnessing this technology will help allow the Ministry to gain greater efficiency and cost savings, enabling them to better focus on their constituents and provide easier access to the outdoors.”

Want to learn more? Check out the news ACTIVE and the Ministry issued this morning.

Steve Connolly Takes the Helm at ACTIVE Network Outdoors

We are thrilled to announce the appointment of veteran leader, Steve Connolly, as the new SVP leading our Outdoors business which works with state and federal government agencies to help manage reservations, permitting and licensing for their camping and hunting & fishing operations. We sat down with Steve to learn more about his vision for the business and where he sees the industry going.

ACTIVE: Tell us a bit about your background.

Steve: Well, I’ve spent the past 25 years running various businesses and held several leadership roles at General Electric. My career has spanned sales, operations and asset management in large-scale, global businesses. Additionally, I have spent a great deal of my career focused on quality management and process improvement and am a certified master black belt in Six Sigma methodology. My background is very well-suited to the types of large, complex customers we have in the Outdoors business, working with state and federal government agencies to fulfill on our commitments.

ACTIVE: What drew you to ACTIVE?

Steve: I was really drawn to the opportunity at ACTIVE for the potential to drive rigor and significant growth in the Outdoors business. Coming from a very mature market at GE, I was interested in joining a technology company with a lot of market opportunity ahead of them. I very clearly see the opportunity for ACTIVE to continue expanding in the Outdoors business, but also to grow our market share in the broader activities marketplace. We have a lot of runway in front of us not only in the markets in which we already operate, but also moving into adjacent markets and making strides internationally as well.

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Get ACTIVE In The Great Outdoors With New Recreation.Gov Site

Alongside one of our largest customers, we recently launched a newly redesigned website that enables you to find your ACTIVE in the great outdoors! – the online destination for federal recreation powered by ACTIVE Network – has more than 7 million unique visitors and over 1.5 million transactions annually.

Now, visitors can more easily plan trips, find outdoor adventures, and explore America’s most cherished national parks, lands, waters, and historic and cultural sites.

The launch was announced yesterday by U.S. Secretary of the Interior Salazar as part of President Obama’s initiative to fuel the economy and create jobs by promoting travel and tourism. Check out the new website and some of the updated content –, Explore Trip Ideas, and Go Lists – aimed at getting people ACTIVE.

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What’s The #1 Activity For Families This Summer? Hint: It’s Not Video Games

As schools come to a close this month, families all across America are looking forward to slowing down, and spending time together.  A great way to collect memories and experiences is by spending time as a family enjoying outdoor activities.

Active Network, the leaders in activity and participant management™, surveyed over 2,300 active consumers1 to better understand their love of outdoor activities. 85% of our respondents said they camped in the summer, and almost 70% camp more than three times a year indicating that outdoor activities and camping are one of the most popular ways for families to spend time and stay active in the summer.

And it’s the number one activity Americans plan on spending more on in 2012.

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