REDWOOD CITY, Calif. - October 25, 2000 - Fogdog Sports (Nasdaq: FOGD), the leading online sporting goods retailer, and Active.com, the leading online registration company for participatory sports, have formed a strategic partnership to provide millions of sports enthusiasts and recreational athletes online access to the best sports gear and Web services for an active lifestyle.
Fogdog, with its wide selection of high quality sporting goods, brings new benefits to Active.com customers. Visitors at Active.com's Web site (www.active.com) can now access a full line of sports apparel, equipment and services through Active.com's Active Sports Mecca store at www.activesportsmecca.com. Fogdog represents an important component to the Active Sports Mecca shopping experience.
The partnership will soon enable athletes shopping on Fogdog at www.fogdog.com to utilize Active.com's event registration service to find, learn about and register online for events and leagues in more than 60 different sports. Active.com's online registration technology will allow anyone on the Fogdog Web site to search a database of more than 75,000 participatory sports events, access a simple registration process and receive instant e-mail confirmation for any event registration.
Active.com leads the market for online event registration, providing online registration for more than 15,000 events and 2,000 league organizations. The company provides online registration for many of the world's largest participatory sports events, including Bay to Breakers 12k (55,000+ participants), Lilac Bloomsday 10K (47,000+ participants) and Suzuki Rock n' Roll Marathon (20,000+ participants). Active.com also has exclusive partnerships with the National Intramural-Recreational Sports Association, the National Recreation and Park Association and multiple sports national governing bodies.
"This is a natural online partnership because visitors to our two sites share the same passion - active participation in sports," said Fogdog Sports CEO Tim Harrington. "Now for the first time these athletes can register for an event and buy the apparel and equipment they need to compete at the same time."
Dave Alberga, president and chief executive officer, agreed. "Our partnership with Fogdog represents one more way we're continuing to provide real utility and value for our customers. Active.com is already the established leader in event registration and now, by partnering with the recognized online retailer in sporting goods and services, we can enhance our event registration services with a complete online experience for the active lifestyle sports enthusiast."
As the leading online registration company for participatory sports and recreational activities, La Jolla-based Active.com (www.active.com) solves a perennial problem for event, league and park administrators by moving their inefficient, paper-based registration process to the Web. Through the company's powerful set of data management tools, Active.com is saving event, league and park administrators time and money while improving their communications with participants. For participants, Active.com provides the most comprehensive worldwide database to find, learn about and register for sports and recreational activities online. The company has exclusive partnerships with sports national governing bodies and major Internet and media outlets. For more information, visit www.active.com or call 888-543-7223.
About Fogdog SportsFogdog.com is an online sporting goods retailer that provides a superior shopping experience by offering an extensive product selection, robust product information and convenient and personalized shopping. Fogdog offers an extensive selection of sporting goods, with up to 80,000 distinct stock keeping units representing more than 800 brands in all major sports categories. Fogdog provides information and analysis authored by experts, helpful shopping services and innovative merchandising. Online shoppers at Fogdog Sports enter a specialty store environment where they can shop by brand, product category or keyword search and select from top brands, including Callaway, Columbia, Converse, Jordan, K-Swiss, Nike, Oakley, Patagonia, Pebble Beach, Rawlings.