If you host kids’ programs, you’re dealing with a cornucopia of forms – registration forms, release forms, medical forms, emergency forms, and more – most likely stored in stacks and folders a... (Read More)
Technology shouldn’t be the focus of your business. It should be the silent partner in your operations, keeping things humming along without becoming your all in all. But it’s not always t... (Read More)
Gone are the days when businesses could expect to always address customer criticism privately. Feedback today often happens on a social media platform to be seen by the world. The public nature of suc... (Read More)
Happiness is a major life goal for most people, so it’s long been the targeted “feel” of all types of marketing campaigns. Recently, however, Mark Wilson at FastCompany pondered t... (Read More)
Welcome to the new Let’s Get ACTIVE blog! We know you have a lot of choices when it comes to information-gathering, so we want to make sure we deliver the best array of resources we can round up... (Read More)
Mother’s Day is just around the corner. One way we celebrate Mom here at ACTIVE is by innovating our products to offer her the conveniences she demands. One thing’s for sure, today’... (Read More)
In our last post, we compared your organization’s relationship with your customers and community to dating. As with dating, the next step is sometimes to become “engaged.” And as wit... (Read More)
Social Media is Social Social media for business can easily become all about “leveraging” “platforms” to “engage” “prospects.” If your strategy cont... (Read More)
As we move further into the age of social media, many of you may be wondering if channeling energy into email marketing is worth it. It may not feel as cutting edge, but the truth is, email is still k... (Read More)
Paper. What would we do without paper? It’s the cornerstone of art, love letters, to-go cups and toilet paper – seemingly life as we know it. Heck, it’s even the gift category for your ... (Read More)